Choosing a successful title and topic for your podcast is not an easy thing. A name on iTunes is incredibly important and can greatly improve your rankings. Just the same way google searches work, people will be looking for specific keywords to subscribe to.
Your podcast title should, therefore, be as close as possible to the search topic to be able to rank highly. Creative titles may work well for blogs but not for podcasts. In this article, we explore some of the important steps one can follow to choose good podcast names and topics.
The first contact point between you and your listeners is the name of your podcast. It is therefore important to make a good impression on your listener from the word go. The name may not substitute for the content since its the content that will keep the listeners hooked to your podcast. A good name will, therefore, play the role of bringing the listeners while a good content will keep them hooked.
The first step in choosing a good podcast title is understanding your target audience. Different audience groups are attracted to a particular style, tone, and language. Such an understanding will help you choose a name that resonates with them. As much as you may use other tools like taglines to explain the topic further, getting it right with the name is a major boost.
The next thing you need to do is to understand your product niche. Products fall under certain categories of the industry. A clear understanding of this helps you know the common terminologies associated with that particular niche. This, in turn, enables you to choose names that relate to your listeners. People don’t have the time to try figure out the meaning of your brand name. You should, therefore, make your product name as familiar as possible.
Once you have the suggestion(s) for your name, the next step is to do a search to ensure that your keyword is not similar to others on the market. It is always important to have a distinctive name that gives you a competitive advantage over other brands.
As you choose your name, be creative but remain meaningful to your audience. Ensure the name has a meaning whether literal or figurative. The name then needs to relate to the content so that you are telling the story behind the podcast name. Give your podcast some life by allowing the story to keep on evolving.
The last aspect of choosing your podcast name is to ensure the name is memorable. The name should be able to resonate with your potential listeners when they come across it. Once they have found it, the name should stick enough so that they don’t easily forget it. Talk to people around you to get their views about the name. Choosing a good name saves you the trouble of future rebranding.
In this video, you can learn: How to Come Up with Ideas for Videos Blogs and Podcast.
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Five good podcasts to listen to:
As much as podcasts have been around since the dawn of the internet, they only became popular after 2000. The podcast provided an avenue for content producers to interact directly with there listeners. With the modern streaming services like SoundCloud, iTunes, and Spotify, anyone has an opportunity to access and use the podcast platform. Some of the best podcasts to listen to include:
This is a creepy podcast made by Welcome To Night Vale gang. It a completely new serialized drama that tells the story about a truck driver who is searching for a presumed dead wife. It is a 20-minute episode that can be easily accessed and listened to.
This is a podcast that reignites the love of words and targets people who are bored of language. Helen Zaltzman, a comedian, and an etymology enthusiast chats with experts from CBT therapists and crime reporters about words.
This is a podcast that offers an inside scoop on big stories. It lines up an in-depth conversation with non-fictional writers to give you a deep interview. One such example is a discussion with Nate Silver, a Statistician, who shifts his focus from analyzing sports to analyzing politics.
This is a podcast for people who love drinking. In this podcast, Heben Nigatu and Tracy Clayton talk to each other while drinking. Their conversation range from racial politics to film actors. They manage to remain earnest and wide-ranging even as they continue drinking.
Looking at some of the best podcast names we have reviewed, it is clear that a good podcast name is simple and easy to understand. Since there is no podcast name generator where you can key in your topic and get a name, you just have to be creative and knowledgeable to get a good name. Choosing a successful title and topic for your podcast is an important step in a successful podcasting journey.